Together at the counter - cooking, learning, and laughing
Kenty Adria continues to build on its series of successful loyalty programs, now introducing its latest educational-entertainment initiative developed specifically for the Slovenian market in collaboration with the creative team at Tvornica Snova and leading retail partner Mercator. This project represents a meaningful step forward - a warm, interactive, and inspiring concept for families: a personalized story-cookbook designed to encourage shared cooking, learning, and treasured family moments. It goes far beyond a traditional cookbook; it is a shared experience that brings families closer together.
This initiative reflects the values at the heart of Kenty Adria - family connection, creativity, collaboration, and learning through play. Through engaging stories and recipes, children explore nutrition, basic cooking skills, teamwork, and responsibility, while parents gain an opportunity to spend quality time with their little chefs.
Because the most memorable moments are created when love is stirred in, patience is practiced, and meals are made with joy.
A book where your child becomes the main character
The personalized story-cookbook transforms a child into the hero of their own culinary tale - a young chef who embarks on a kitchen adventure with mum or dad through 14 playful and educational stories and recipes. While creating the character, parents can customize details such as hair color and style, eye color and shape, and skin tone, as well as add a personal dedication and the child’s photograph. This experience turns family cooking into play, learning, flavor exploration, and memory-making, brought to life through illustrated stories that spark imagination and support skill development.
Two editions are available:
Mum & Child - the dream cooking duo
Dad & Child - the dream cooking duo
Each little chef can choose their perfect culinary partner!
How to take part in the loyalty program
Customers at Mercator can join the loyalty program by collecting stickers on selected products. For every €20 spent, as well as for each product marked Zakuhaj svoje zgodbe, one sticker is earned and placed on the designated collection card. Once eight stickers are collected, customers receive a coupon with a unique code that grants access to purchase a personalized story-cookbook at a special price of €9.99 - a savings of up to 70%.
After receiving the coupon, the book is personalized online in just a few simple steps: selecting the child’s appearance and details, previewing the customized book, and entering the code at checkout. Each book is made to order according to the chosen features, making it a truly unique and meaningful gift.
Stickers can be collected until December 10, while personalized story-cookbooks may be ordered until December 31, 2025, or while supplies last. For those who do not participate in the loyalty program, the book is also available for purchase at the regular price of €33.99, exclusively through the website.
Key Ingredients for successful projects
Our mission is to develop projects that inspire families to create, explore, and learn together. With that in mind, each project is built on clearly defined, carefully structured steps - ingredients that ultimately combine into a recipe for experiences that leave a lasting impression. Behind every stage stands a team of experts from diverse fields, whose knowledge, enthusiasm, and dedication shape programs that are remembered and talked about long after they launch.
Our key ingredients for a successful project include:
- A deep understanding of family and child needs, supported by thorough market analysis
- Clear project goals and measurable outcomes
- Development of a unique concept and narrative that builds an emotional connection with users
- An innovative and educational approach to content and execution
- Precise allocation of roles and responsibilities across internal and partner teams
- High-quality content and material production
- Sustainable logistics and seamless operational delivery from start to finish
- Integrated communication planning and a well-structured promotional strategy
- Ongoing performance tracking and continuous optimization throughout implementation
By combining these elements, we create projects that deliver meaningful value, build trust, and leave a positive emotional imprint on the families who engage with them.
The Story-Cookbook project is a testament to this approach, designed to encourage children to explore the world of flavors with confidence and creativity, while giving parents a heartfelt tool for creating memorable moments with the ones they love most.
Explore the full loyalty program at this link: https://zakuhajsvojezgodbe.si/
